Carrie joins NewYork-Presbyterian as a seasoned communications leader and the Center's first-ever Program Director where she oversees all marketing, communications, and business strategies, with a primary focus on building broader brand awareness and increasing visibility and presence nationally to consumers and the medical community through invaluable and unparalleled clinical research and educational resources, and a team of world-renowned physicians. She drives strategy, innovation, and overall positioning to maximize exposure for the Center's mission, initiatives, and projects. Before joining NewYork-Presbyterian, Carrie helped raise brand profiles for clients in healthcare, sports, consumer, and lifestyle sectors at companies including ESPN, HealthCentral Corporation, Catalyst Public Relations, and Scholastic.
Carrie B. Kreiswirth
Program Director
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